Working Group Marketing & Sales
AMA promotes the marketing activities of its predominantly medium-sized companies and institutes in the Marketing and Sales Working Group.
The topics covered are wide-ranging: from statistical market analysis of sensors, sensor systems, and measurement technology, to trademark rights and patent protection for sensor manufacturers, from the law governing email marketing to the media usage behavior of users in various industries.
All events takes place in Germany and will be held in German.
Next meeting of the Marketing & Sales Working Group:
1 October 2025
Frankfurt am Main
Focus: Export economy
AMA members will receive a personal invitation with the agenda and venue. As an AMA member, your participation in an AMA working group is free of charge. Non-AMA members pay €150.00 per person (subject to availability).
Please send an informal reply confirming your participation by email to info[@]ama-sensorik[.]de
Target group: Management, Marketing- and Communications managers Department heads Employees from the marketing and sales Departments.
Current topics:
- Digitization of the industry
- Trade fair reports
- Innovation Management
- Company presentations by member companies
- How to streamline your product portfolio
- Marketing automation programs
- Website relaunch, new techniques and Adjustments
- Use of YouTube and LinkedIn
Key topics from previous meetings:
- Technical documentation
- Sales processes using CRM systems
- Google Adwords
- Press relations for SMEs
- Online press relations and marketing
- Press conferences
- Design in communication
- Data protection: General Data Protection Regulation
